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KING OF THE HAMMERS
King of the Hammers is the world’s toughest off-road race, combining high-speed desert racing with extreme rock crawling in Johnson Valley, California. Each year, the event brings together top drivers, manufacturers, and fans for a week of competition, innovation, and off-road culture.
King of the Hammers is Powered By
Optima logo
King of the Hammers is Sponsored By
Thank you to all of our amazing sponsors for making this event possible!
Ultra4USA Racing Charters
Be A Stakeholder In Ultra4

Race More. Pay Less.

The Ultra4 Charter Program gives committed competitors exclusive benefits, significant savings on race entries, and a long-term stake in the growth of Ultra4 Racing and King of the Hammers.

As a Charter Holder, you’re not just entering races — you’re investing in the future of the sport.

Official Merch

Shop King of the Hammers

Take Hammertown with you. Shop official King of the Hammers apparel, hats, and accessories inspired by the race, the desert, and the people who show up every year. From everyday staples to limited drops, every piece reflects the grit, history, and community that define King of the Hammers.

Updates
Become A Vendor
Sell Where It Happens

Become a King of the Hammers Vendor

Bring your products to the heart of Hammertown and connect directly with racers, crews, and diehard fans. King of the Hammers draws a massive, engaged crowd ready to discover, buy, and rep what you offer. From high-traffic vendor rows to nonstop race-week energy, this is where brands show up and stand out.

Can-Am Pavilion
Partner with the Toughest

Become a King of the Hammers Sponsor

Put your brand at the center of the toughest off-road race on earth. King of the Hammers brings together a global audience of racers, fans, and industry leaders across desert, rocks, and everything in between. From on-site exposure in Hammertown to year-round digital reach, sponsorship puts you where the action and attention live.

About the Race

King of The Hammers takes place the beginning of the year on public lands in Johnson Valley, California.

The race has evolved from 12 teams racing for bragging rights and a case of beer, to

8
RACES
770
TEAMS
80,000
ATTENDEES
2,500,000
ONLINE VIEWERS
Welcome to Hammertown Johnson Valley, California
Check out the location where the race is run!