California-based RV dealer to provide RV rental support to renowned off-road race event

JOHNSON VALLEY, Calif. (Nov. 14, 2023) – King of the Hammers, known as the world’s largest and toughest off-road race, is proud to announce its latest partnership. El Monte RV has been named the Official RV Provider of the 2024 Progressive King of the Hammers Powered by OPTIMA Batteries. This partnership brings one of the largest and most respected RV dealers and rental services in the nation to the 17-day event taking place in the California desert from Jan. 18 through Feb. 3, 2024.

“Our partnership with El Monte RV is a win-win for both organizations,” said Mike Jams, chief executive officer of Hammerking Productions. “Recreational vehicles are an integral part of the Hammertown experience, and partnering with one of the most recognizable names in the RV industry allows us to provide participants and competitors with more opportunities to stay comfortable during King of the Hammers than ever before.”

El Monte RV currently has twenty-three locations across the United States. With convenient locations across the U.S., El Monte RV is a one-stop shop for guests looking for well-equipped, expertly maintained RVs to experience the fun and freedom of the open road. Armed with knowledgeable and committed rentals and sales teams, El Monte RV is always ready to help customers find the RV that suits their lifestyles and needs best. This partnership allows King of the Hammers to grow even more as they work tirelessly to ensure the 2024 King of the Hammers is one of the best yet.

“We’re beyond excited to bring El Monte RV to the famed Hammertown in a formal capacity as the Official RV Provider of King of the Hammers,” said Ben Lane, Commercial Director USA Operations at El Monte RV. “Both El Monte RV and King of the Hammers share the same passion for adventure, and our support for this event allows us to connect with a more dynamic community of outdoor and powersports enthusiasts.”

The 2024 Progressive King of the Hammers Powered by OPTIMA Batteries is more than just a race; it’s an experience connecting competitors and fans worldwide. King of the Hammers is nearly a dozen days of racing off-road vehicles of every shape and size, catering to individuals tinkering in their garages building their own racecars and professionally-sponsored teams. The camaraderie of King of the Hammers brings competitors and fans to the lakebed equally, with the competition elevating yearly.

The 2024 Progressive King of the Hammers Powered by OPTIMA Batteries is set to kick off on Jan. 18, 2024, in Johnson Valley, California. Whether aiming to fulfill a bucket list goal or revisit a storied lakebed of perseverance and triumph, the event promises a celebration of unforgettable off-roading memories and epic racing.

To purchase tickets, view the event schedule, shop for merchandise and learn more about King of the Hammers, please visit www.kingofthehammers.com.

To learn more about El Monte RV, please visit www.elmonterv.com.